The General Manager (GM) oversees all operations of an automotive dealership, driving profitability, customer satisfaction, and team performance. Key responsibilities include:
- Leadership: Manage and motivate department heads (sales, service, parts, finance) to meet revenue and performance goals.
- Financial Management: Monitor budgets, analyze financial reports, and ensure profitability through sales targets and cost control.
- Sales & Inventory: Oversee vehicle sales strategies, inventory management, and pricing to maximize margins.
- Customer Experience: Ensure high customer satisfaction through quality service, effective complaint resolution, and adherence to brand standards.
- Operations: Supervise daily operations, including service and parts departments, ensuring efficiency and compliance with manufacturer and regulatory standards.
- Staffing: Recruit, train, and develop staff, fostering a high-performance culture.
- Manufacturer Relations: Foster and maintain strong partnerships with automakers, meeting franchise requirements and performance metrics.
- Marketing: Collaborate on advertising and promotional strategies to boost dealership visibility and sales.
Qualifications: Proven leadership experience in automotive retail, strong financial acumen, excellent communication skills, and knowledge of industry trends. Typically requires 5+ years in dealership management roles.
