About Car Dealership Guy

Car Dealership Guy (CDG) is the leading platform in automotive retail — where dealers learn, grow and connect. Our mission is simple: help dealers thrive in a changing industry. We’re building an industry where smarter, stronger, and better-connected dealers deliver faster, more transparent, and more valuable experiences for consumers — a win-win that moves the business forward.

With over 500 signups in 48 hours, CDG Dealer Chat Groups have proven that dealers are craving community. We’re building the next evolution of that vision.

Position Overview

We’re seeking a seasoned, entrepreneurial operator to build and lead CDG Dealer Chat Groups from the ground up. Think of this as a startup within CDG — backed by massive traction, infrastructure, and brand trust.

The ideal candidate has sat in the GM chair and operated across every department — variable, fixed ops, accounting, even reinsurance — and then moved into tech, product, or consulting. Someone who understands exactly how each department drives the bottom line, and has since helped build or advise tools solving real dealership pain points. In short: an operator turned innovator. Grounded in store-level execution, but forward-looking enough to build what’s next.

This person is a player-coach — capable of moderating high-signal conversations, designing scalable engagement systems, and eventually leading a team of moderators and hosts. This role sits at the intersection of community, strategy, and execution, shaping how thousands of dealers connect and learn.

This is a rare opportunity to redefine how automotive professionals share intel and grow together.

Key Responsibilities

Build the foundation: Develop the structure, rules, and best practices for all CDG Dealer Chat cohorts (Dealer Principals, GMs, COOs, F&I, etc.)
Moderate and lead: Personally manage early groups to ensure productive, high-value conversations
Measure and optimize: Track KPIs like engagement, retention, and conversation depth to drive continuous improvement
Scale operations: Recruit, train, and lead moderators as new cohorts and regions come online
Monetize responsibly: Launch premium subscriptions and in-person events while keeping the core experience free and dealer-first
Ensure compliance: Maintain legal and operational compliance as the network grows
Represent the brand: Live and lead by CDG’s dealer-first ethos, setting the tone for trust and transparency

Success Metrics

Sustained engagement and retention across cohorts
Growth of new groups and moderators
Successful premium and event monetization pilots
High satisfaction and referrals among dealer members
Scalable community framework enhancing CDG’s ecosystem

Qualifications

10+ years in automotive retail, with GM-level experience covering variable, fixed ops, accounting, and reinsurance
Transitioned into tech, product development, or consulting with a proven track record of innovation
Demonstrated ability to build or advise tools that solve real dealership pain points
Deep understanding of dealership culture and operator mindset, coupled with an entrepreneurial, startup-oriented approach
Proven ability to build and lead teams in dynamic environments
Exceptional communication and organizational skills
Passion for helping dealers learn, grow, and connect

Core Values

Dealer-First — We exist to create meaningful value for dealers above all else.
Radical Transparency — Tell it like it is, with facts, clarity, and honesty.
Mission Over Ego — Decisions serve impact and purpose, never personal pride.
Excellence Is the Baseline — Good isn’t good enough; we raise the standard in everything we do.

Benefits

Health, dental, and vision coverage
Flexible paid time off and remote-first environment
Access to the CDG network of dealers, executives, and industry leaders
Annual in-person offsites and team summits
Opportunity to shape one of the fastest-growing platforms in automotive

Equal Opportunity

Car Dealership Guy is an Equal Opportunity Employer. Employment decisions are made based on merit and business needs. We do not discriminate on the basis of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, disability, veteran status, genetic information, or any other protected characteristic.

Car Dealership Guy

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Director/General Manager – CDG Dealer Chat Groups